The prospect analysis of outdoor playground equipment market
In recent years, children consumption developed rapidly. According to authoritative department predicted that the amount of children consumption reached 2 trillion yuan in 2015. In the consumer market of children, clothe and toy industries have matured, which showing a serious homogenization, competition and the narrow space for development. But only outdoor playground industry is still in a blank state of the market. So, what's the prospects of outdoor children playground industry?
A Huge Consumer Market
Chinese children have a large population. On April 28, 2011, the National Bureau of Statistics released that the total national population was 1,339,724,852 people in 2010 the sixth census registered. Among them, the population aged 0-14 accounted for 16.60%, 2.2750912 billion; 7 years of age accounted for 0-14 years the proportion of the population of about 40%, the child population reached 90,000,000. The outdoor children playground equipment is mainly for children aged 1-14.
The Increase of Consumer Demand
In the later 19710s, family size is gradually becoming smaller and smaller because of family planing. Children becoming the core of the family, children health and comprehensive development are the goals of each family. Coupled with the improvement of social living standards, many families have enough time and energy to educate children. Through the survey, most parents are willing to take children to the playground. The gigantic base and stable growth lay a solid foundation for outdoor children playground industry. Now with the “second child alone” policy, a new round of baby boomers will lead a new round explosive growth of outdoor children park industry.
The Rise of the Leading Force
Considering broad market prospects, enterprises of different size pour into the outdoor park industry. In these enterprises, the high-profile is undoubtedly Wande Play Facilities Co., Ltd. which is one of the pioneer companies awarded the New NSCC certificate; one of the pioneer companies awarded the multifunctional cage playground certificate; one of the pioneer enterprises achieve unpowered children play equipment certificate. Core Technologies Research is one of the core competitive strengths of Wande. Wande’s technical consultants are professionals such as psychologist (PHD graduate of Cambridge University). Wande Play Facilities Co., Ltd. Master opened up a new paradise for children outdoor beacon!
The more developed the economy, the more progress in society, people's needs more refined. Therefore, the investor should find the blind spot in the market. So it is definitely a wise choice to enter children outdoor playground market.
A Huge Consumer Market
Chinese children have a large population. On April 28, 2011, the National Bureau of Statistics released that the total national population was 1,339,724,852 people in 2010 the sixth census registered. Among them, the population aged 0-14 accounted for 16.60%, 2.2750912 billion; 7 years of age accounted for 0-14 years the proportion of the population of about 40%, the child population reached 90,000,000. The outdoor children playground equipment is mainly for children aged 1-14.
The Increase of Consumer Demand
In the later 19710s, family size is gradually becoming smaller and smaller because of family planing. Children becoming the core of the family, children health and comprehensive development are the goals of each family. Coupled with the improvement of social living standards, many families have enough time and energy to educate children. Through the survey, most parents are willing to take children to the playground. The gigantic base and stable growth lay a solid foundation for outdoor children playground industry. Now with the “second child alone” policy, a new round of baby boomers will lead a new round explosive growth of outdoor children park industry.
The Rise of the Leading Force
Considering broad market prospects, enterprises of different size pour into the outdoor park industry. In these enterprises, the high-profile is undoubtedly Wande Play Facilities Co., Ltd. which is one of the pioneer companies awarded the New NSCC certificate; one of the pioneer companies awarded the multifunctional cage playground certificate; one of the pioneer enterprises achieve unpowered children play equipment certificate. Core Technologies Research is one of the core competitive strengths of Wande. Wande’s technical consultants are professionals such as psychologist (PHD graduate of Cambridge University). Wande Play Facilities Co., Ltd. Master opened up a new paradise for children outdoor beacon!
The more developed the economy, the more progress in society, people's needs more refined. Therefore, the investor should find the blind spot in the market. So it is definitely a wise choice to enter children outdoor playground market.
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